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Splitit Goes Private, Motive Partners Acquires Controling Stake

Splitit Goes Private, Motive Partners Acquires Controling Stake
  • Buy now, pay later company Splitit has officially delisted from the Australian Stock Exchange.
  • Accompanying the move, Splitit will receive a $50 million growth investment from Motive Partners.
  • Splitit has already received the first $25 million and will receive the next $25 million after achieving 2023 financial performance milestones.

Four months after announcing its plans to delist from the Australian Stock Exchange (ASX), Splitit revealed today that it has officially taken the company private.

The buy now, pay later (BNPL) company delisted from the ASX after closing on half of a $50 million growth round. The new round is comprised of two $25 million installments from funds advised by Motive Partners in exchange for the issuance of new preference shares. Motive Partners will issue the second $25 million tranche after Splitit achieves 2023 financial performance milestones. Splitit said it is currently exceeding these milestones.

“Attracting a strategic investor of this caliber is a testament to the quality of our team and our unique, innovative offering,” said Splitit Managing Director and CEO Nandan Sheth. “Motive’s investment significantly strengthens our balance sheet and brings additional global payments expertise, allowing the team to accelerate our white-label product strategy, product innovation, and our Tier One global distribution partnerships.”

Once the round fully closed, the $50 million will bring Splitit’s total funding to $350 million. The company will use today’s funds to accelerate its growth and support its “strategic plan.” The investment gives Motive Partners a controlling stake in Splitit.

Splitit’s decision to delist from the ASX follows the approval granted by its shareholders last month. The approval encompassed both the voluntary delisting from the ASX and relocating the company’s headquarters from Israel to the Cayman Islands.

According to the company’s announcement from earlier this year, Splitit agreed to delist from the ASX for five primary reasons:

  1. The funds offer growth capital in the midst of a difficult fundraising environment.
  2. The partnership with Motive Partners was especially attractive, given the firm’s resources, network, and talent.
  3. The ASX undervalues Splitit’s business and doesn’t appreciate the company’s “differentiated value proposition and prospects.”
  4. The move to become a private, Cayman Islands-based company will offer Splitit more flexibility and less administrative costs.
  5. The move from the ASX will offer existing shareholders the option to choose to retain ownership in Splitit as a private company or to decrease their ownership in the run-up to the delisting.

Splitit was founded in 2012 under the name PayItSimple. The company’s Installments-as-a-Service offering allows merchants and payment processing firms to embed a white-labeled BNPL option into their checkout flow. Splitit holds partnerships with Atlantic-Pacific Processing Systems, Stripe, Shopify, and Alipay to act as an Installments-as-a-Service option for their merchant clients.


Photo by Tim Mossholder